College Avenue Safeway rebuild

Donate to the Safeway EIR Fund:

 

Click on the button to donate via credit card or yourPaypal account. Thank you!

Checks should be made out to:  “RCPC/Safeway Grant” and mailed to RCPC at:  4123 Broadway PMB 311, Oakland, CA 94611.

RCPC is a 501(c)(3) tax exempt charitable organization, and all donations are fully tax deductible to the extent allowed by law.

For more information:

Safeway EIR Fund

News in reverse chronological order

Oct. 1, 2010: Your Help Needed With College Safeway EIR Review: Funds sought to meet EIR matching grant

Contributions to RCPC’s drive to match a grant for the cost of the Safeway on College EIR (Environmental Impact Review) have begun coming in. The pending draft Environmental Impact Report (DEIR) on Safeway’s proposed 62,000 sq. ft. College Avenue shopping center project will look at the ways the City believes the proposal, almost tripling the size of the current 22,500 sq. ft. store, will affect the surrounding community. Traffic, bicycle and pedestrian safety, air and water quality, noise, aesthetics, are all being studied. Following a comment and response period, a final EIR will be issued, which the Planning Commission, and potentially the City Council, will use in deciding whether to approve Safeway’s project.

An EIR is a technical document, usually requiring special expertise to determine whether its analysis is accurate. RCPC received a $10,000 matching grant from the Rose Foundation (Rockridge News, January 2010) to pay the needed experts. RCPC can only use this money if it is matched by community donations. Your donations will help fund the experts who will assure that the project’s impacts on Rockridge are fully and fairly disclosed, discussed, and, where possible, mitigated.Matching the grant will require additional donations. Make your contribution by credit card or by PayPal here. Donations can also be made by mail, using the coupon on page 10.

Sept. 5, 2010: RCPC Seeks Community Help with College Ave.Safeway Review.

The city of Oakland will soon release a draft Environmental Impact Report (DEIR) on Safeway’s proposed 62,000 sq. ft. College Avenue shopping center project.The report will look at the ways in which the City believes the project, which almost triples the size of the current 22,500 sq. ft. store, will affect the surrounding community. Topics include traffic, bicycle and pedestrian safety, air and water quality, noise, aesthetics, and perhaps land use.

Once the DEIR is released, the community will have 45 days to review and comment on the report. The City must then respond to those comments in writing. The result will be a Final EIR, which the Planning Commission, and potentially the City Council, will use in deciding whether to approve Safeway’s project.

An EIR is a technical document, usually requiring special expertise to determine whether its analysis is accurate.

Realizing this, RCPC applied to the Rose Foundation for Community and the Environment, whose office is, coincidentally, located on College Avenue, and received a $10,000 matching grant to pay the needed experts. However, RCPC only gets to use this money if it can be matched by community donations. That’s where you, Rockridge News readers and Rockridge community members, can help.

In addition to your comments on the Safeway project, we need your donations to help fund the experts who will assure that the project’s impacts on Rockridge are fully and fairly disclosed, discussed, and, where possible, mitigated. These experts will also help compare Safeway’s proposal to other proposed alternatives.

Make your contribtion by credit card or Paypal using the donate button above. Donations can also be made by mail, using the coupon below:

July 2, 2010: RCPC raising funds to pay Safeway EIR expenses

The Rockridge Community Planning Council is teaming up with FANS (Friends And Neighbors of College Avenue) to hire expert consultants to review and comment on the Draft Environmental Impact Report (DEIR) for Safeway’s 62,000 sq. ft. College Avenue Shopping Center.  The shopping center would replace Safeway’s existing 22,500 sq. ft. grocery store, which has served the area for forty years.

This Spring, thinking ahead, RCPC applied for and received a $10,000 matching grant from the Rose Foundation to help fund the legal and professional consultants who will guide the review and prepare comments on behalf of the local community.  However, that $10,000 is only available if it is matched by donations from the community.  That means you.  Donations towards the consultant fund may be made by Paypal, using the button on the side of this page.  Donations may also be made by check.  Checks should be made out to:  “RCPC/Safeway Grant” and mailed to RCPC at:  4123 Broadway PMB 311, Oakland, CA 94611. RCPC is a 501(c)(3) tax-exempt charitable organization, and all donations are fully tax deductible to the extent allowed by law. Any funds not used for the Safeway EIR consultants or related professional and legal expenses will be set aside to study environmental impacts of other future Rockridge development projects (e.g., the Rockridge Shopping Center expansion).

MORE ABOUT THE PROJECT

Safeway’s proposal would more than double the size of the existing store (from 22,500 K to 50,000 sq.ft.) It  would also add a group of “small shops” along College Avenue and on a new walkway between College and  Claremont, roughly along the rear of the lot now occupied by the Phillips 76 station that Safeway recently purchased and closed.  The proposal raises numerous environmental concerns, ranging from traffic and pedestrian and bicyclist safety to air and water quality to visual and land use impacts.  Many of these topics will require professional expertise to determine whether the DEIR accurately described the expected impacts and what can be done to mitigate them.  Also needed are comparative analyses for alternative project proposals, such as the 27,000 sq. ft. proposal put forward by a groups of local architects.  RCPC and FANS are currently identifying consultants with the appropriate expertise.

MORE ABOUT FANS

In addition to RCPC, FANS includes the Claremont Elmwood Neighborhood Association, the Rockridge District Association, Concerned Neighbors of the College Ave., Safeway, and informal groups of residents and merchants neighboring the project site.  Ironically, the groups were originally brought together as part of a “stakeholder process” that Safeway initiated in the fall of 2008.  Safeway abandoned the stakeholder process when it found the stakeholders were critical of its proposed development plans.  The groups, however, have stayed together, united by their feeling that Safeway’s plans don’t fit into the College Avenue area.

The DEIR is expected to be released in the next couple of months for a 45 day public  review and comment period, including a public hearing before the Oakland Planning Commission.